We believe the simple truth that all humans and animals on this earth are worthy of respect, dignity, and fairness.
Profit isn’t bad. In fact, we think it’s a pretty great avenue for being able to do some good. But, the model of a for-profit-only business is old, outdated, and quite frankly, bad business. We think business has a higher purpose. That’s why at Brave + Kind we think beyond the bottom line. Socially impactful businesses have the power to engage community, uplift the economy, and create systemic, radical change. So, we are doing just that through our conscious collective.
We aren’t playing small. We are here for big change. We are building a community that is focused on creating positive local and global social impact focusing on conscious consumerism, eduction, community, and giving, back, paying forward.
Brave + Kind is committed to ensuring our work is impactful from Day One. In collaboration with the Colorado institute for Social Impact (CI4SI), we are committed to an ongoing Social Return on Investment Assessment. Through this assessment, we can offer transparency of our business goals and share the measurement of our impact on the community. Our goal is to grow our social impact year over year. Talk the talk, walk the walk.
• In being stewards of the earth and humankind; Thriving Humanity, Thriving Planet.
• In the unequivocal equal rights of all people.
• In access equality for all.
• Everyone has the right to live free of violence, whether that means at home or in their community.
• Folx have the right to to love who they want and to be loved exactly as they are.
• All folx are allowed the right to express themselves as they desire, not by preconceived society norms.
• Everyone should have equal access to education, healthcare, and decent work.
Equity + Accessibility Strategy
Brave + Kind is a hub for and of community. We seek to create a welcoming, collaborative space that is grounded in equality, accessibility, safety and sustainability. Impact does not come without a focus on Equity for all. That’s why at Brave + Kind we pledge to ensure our business operates under the umbrella of inclusion and safety.
Our commitment to equity:
Ensure representation in employment of Asian, Black, Indigenous, Latinx, LGBTIA+, and People with Disabilities
Ensure our store is a safe space for Asian, Black, Indigenous, Latinx, LGBTIA+, and People with Disabilities
Ensure our space is accessible to People with Disabilities
Support entrepreneurs that are Asian, Black, Indigenous, Latinx, LGBTIA+, and People with Disabilities
Increase representation in the field of retail of Asian, Black, Indigenous, Latinx, LGBTIA+, and People with Disabilities
Support creative partners and collaborators that are Asian, Black, Indigenous, Latinx, LGBTIA+, and People with Disabilities
Provide funding and in-kind support to organizations combating systemic racism
This will be an ever evolving commitment as we grow, learn, and expand.